- Goongbe’s sun care line that includes its bestseller Waterful Sun Lotion has achieved a cumulative sale of 2 million in the first half of 2021

- Sweeps top positions in the sun care category of major retail channels, such as Naver Shopping (Korea), Tmall (China/Global) and SASA (Hong Kong)

- Contains a naturally derived soothing ingredient that is gentle on skin, making an ideal sun care product for women with sensitive skin and families

[Goongbe Waterful Sun Lotion]

The sun care line from Goongbe, a premium naturalistic skincare brand, has achieved 2 million cumulative sales.[1] The 2 million sales mark was made in the first half of this year, which means one unit was sold every 7 seconds.

Among all the sun care products that are pouring into the market for the upcoming summer season, Goongbe's products are gaining popularity thanks to the mild and moisturizing sun care formulas that are ideal for children as well as women and families.

In the Korean market, Goongbe Waterful Sun Lotion is at the very top position[2] out of 100 bestselling products in the baby sun cream category of Naver Shopping, the biggest portal site in Korea. Following the Waterful Sun Lotion, Fresh Sun Stick ranked eighth place, putting two Goongbe products in the top ten list.

Goongbe’s sun care line is also achieving good results in the overseas markets. In the local and global channels of Tmall, the biggest e-commerce platform in China, Goongbe became number one brand in the Sun Care category for the last two months. In the previous year, it held the first place in the brand ranking for over eight months.[3] Goongbe is a leading company that pioneered the baby sun care category that did not exist in China before its entry. It not only created and dominated a new category, but also has become a leading baby sun care brand based on its outstanding product quality.

It is also making a rapid progress in other Asian countries, ranking 1st[4] in the Baby Cream category by SASA, the largest health & beauty e-commerce platform in Hong Kong. SASA is the largest health and beauty store in Asia that has 300 stores across Asia including Hong Kong, China and Singapore. Goongbe’s products are currently sold in 90 SASA stores in Hong Kong and 9 SASA stores in Macao.

Goongbe's sun care line is composed of products that have different consistencies such as Wateful Sun Lotion, Moisture Sun Cushion, and Fresh Sun Stick to offer a variety of choices for different situations and preferences. As it is receiving more attention that removing sunscreen products correctly is as important as applying sunscreens, it also released Mild Sun Cleansing Tissue to cover the cleansing category as well.

The flagship product Waterful Sun Lotion (SPF 50+ PA++++) is the bestselling product of Goongbe’s sun care line and is the driving force behind the line’s growth. The products are applied with the moisture matrix technique that makes the formula more moist, refreshing and adhesive as it is massaged onto the skin. The line is also made with naturally derived ingredients which are milder and safer on skin.

An official of Goongbe said, “Goongbe’s sun care line has been making good sales results based on the high consumer confidence that is supported by strict production standards and safety tests. We will continue to introduce more diverse products that consumers around the world could trust and enjoy.”

[1]Based on the domestic and international sales data of all Goongbe sun care products in the first half of 2021

[2] Jun. 16, 2021

[3] Feb–Jun. 2020, Aug–Sep. 2020, Nov. 2020

[4] Jan–Dec. 2020